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SHAADI - A Journey Into Desi Weddings

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Therese Cole-Hubbs doesn't just coordinate weddings—she makes dreams come true. One of the nation's most sought- after designers and coordinators for South Asian weddings, she is known for adding the element of design to the planning process, allowing a wedding to have both depth and beauty. Her company, Electric Karma International, has affiliate offices in San Diego, Los Angeles, Ohio, and India, and her team has a reputation for setting the bar high and providing world-class service, flawless execution, and exquisite style. Therese believes the secret to wedding designing depends on five elements: hospitality, food, beverage service, entertainment, and décor. Each of these vital areas is addressed with flair, blending cutting-edge ideas with a respectful nod to tradition. From the rolling hills of Kentucky to the sandy beaches of Mexico, the vibrant streets of New Orleans to the bigger-than- life vistas of Texas, any location can become the backdrop for a fairytale when Therese and her team at Electric Karma are in charge. In her more than 25 professional years, she has produced more than 600 elaborate, multiday Desi weddings, becoming one of the nation's preeminent experts on the culture, traditions, and rituals of these beautiful events. Therese's work has been praised the world over, with everyone from celebrity wedding planner and television host David Tutera to Event Solutions Magazine recognizing her innovation and expertise. She is committed to the wedding industry by serving on the national board of directors and as a founding member of the Wedding Industry Professionals Association (WIPA), as the director of chapter formation across the country and on the advisory board of The International School of Hospitality (TISOH). FRONT COVER: Photograph by Erik Clausen BACK COVER LEFT: Photograph by Erik Clausen BACK COVER MIDDLE & RIGHT: Photographs by Humza Yasin Photography BACK COVER VIDEO: Makeup by Joe Cano FRONT FLAP: Photograph by Kumari Photo & Cinema ABOVE: Photograph by Weddings by Alefiya ENDSHEETS: Photograph by Humza Yasin Photography

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