28
WHOSE HOME IS THIS,
ANYWAY?
The best service you can provide to your clients is being very
direct. Yes, selling a home is a highly emotional process, and
you have to be sensitive to feelings, but the bottom line is
that you're there to make sure that your clients get the highest
return on one of the their largest investments. Even if it means
they need to move out, trust your design and business acumen,
step aside, and let you do what they hired you to do. And it's
important to tell them as much! You're not designing a home
for your clients, you're designing a home for their buyers. If
the owners cannot vacate their residence, be certain that your
agreement includes a large deposit and a solid insurance policy.
In addition to your company's general liability insurance, you
want to make sure that each home has property insurance
to cover scenarios including theft, water damage, and storm
damage. The policy should include you as an additional named
insured. The contract should also specify that common areas
and furnishings are to be unused and that nothing should be
rearranged from your original staging design.
