they have also helped to spearhead J. Lohr's commitment to sustainability in
both winegrowing and winemaking.
A longtime advocate of such environmentally conscious practices as organic
soil amendments, water conservation and composting, J. Lohr set a new
industry standard when it unveiled its three-acre solar tracking array at its
Paso Robles winemaking facility in 2009. As the largest tracking array in the
wine industry, this system will reduce CO
2
emissions by almost 30,000 tons
during its 25-year lifespan—the equivalent to not driving 97,000,000 miles.
Today, J. Lohr remains one of the few estate-focused wineries of its size,
and one of the last substantial independents. Though it is operated with the
loving care of a boutique winery, J. Lohr welcomes guests at two spectacular
wine centers, one in San Jose and another in Paso Robles. estate program
cultivates more than 900 acres of cool-climate vineyards in Monterey
TOP: The view framing the stunning blue mountains from the Walla Walla
tasting room.
Photograph by Jack von Eberstein
RIGHT: Ray Goff, Managing Partner, and Jean-François Pellet, Winemaker/
Partner in the barrel room.
TOP: The view framing the stunning blue mountains from the Walla Walla
tasting room.
Photograph by Jack von Eberstein